Privacy policy, written like humans might read it.

Policy

What we collect and why

Information you provide

When you use Traffic.Tools, you may enter a public domain, compare two public domains, create an account, order a report, or email us. Domain inputs can generate public report URLs. Account and order flows may include your email address, name, company, purchased report history, and whatever context you choose to send.

Usage analytics

We use privacy-friendly analytics to understand aggregate pageviews, outbound clicks, and tagged product events such as scan submissions or report views. We use this to see what parts of the product are working, not to build ad profiles.

Account data

Accounts use Better Auth so you can sign in, keep paid reports in one place, and access private report links. For the first version, sign-in uses Google OAuth. We store the account and provider link needed to recognize that login; Google handles the identity check.

Payment data

Paid checkout is handled by Stripe. Traffic.Tools stores report order status and payment references, not full card numbers.

Technical logs

Our infrastructure may process request metadata such as IP address, user agent, URL, referrer, timestamp, and error details. Logs help with security, abuse prevention, uptime, debugging, and rate limiting.

Report data

Traffic reports are directional estimates based on aggregated visibility signals and internal modeling. We do not claim exact visitors, real-time analytics, or private first-party data from scanned websites.

How we share information

We share information only with service providers that operate the site, deliver analytics, handle email, or keep the product secure. We may also disclose information if required by law, to prevent abuse, or to protect the site and its users.

Retention

We keep analytics, logs, generated reports, and support emails for as long as they are useful for operations, product quality, security, legal compliance, or abuse prevention. If you want us to delete an email thread or review a report concern, contact us.

Your choices

You can avoid sending personal information by using only public domains, not creating an account, and not emailing us. For privacy, correction, or deletion requests, email hello@traffic.tools.

Changes

We may update this policy as Traffic.Tools adds exports, alerts, Radar, APIs, or paid workflows. The date at the top shows the latest version.